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Strategic Planning 2 of 5: Mission Setting Meeting

This template is part of a strategic planning process designed specifically for use with remote participants. This process walks remote teams through creation of the core elements of a strategic plan: vision, mission, values, goals and strategies, resulting in what we call The Essential Strategic Plan.

An mission statement reinforces your organization’s identity; it communicates your core business, helping people inside and out understand what you do, for who, how. Your team can draft a mission statement in about an hour, using this simple meeting process.

During this meeting, you'll lead the group through an exploration of what makes up a good mission statement. Then, you'll brainstorm the concepts to include in your mission statement and write a draft that can be used in creation of the final mission statement for your strategic plan.

Related Posts: 
Strategic Planning with Remote Teams Part 3: Crafting the Vision and Mission Statements

Meeting Goal

Draft an organizational mission statement.

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Agenda Overview

  1. Welcome
  2. Understanding Mission Statements
  3. Individual Brainstorming
  4. Review Mission Themes
  5. Prioritize Concepts
  6. Draft Options
  7. Closing and Next Steps

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