What is an Idea Generation Meeting?

You can find an introduction to Idea Generation Meetings in Chapter 23 of Where the Action Is. These resources will help you plan, run, and troubleshoot the specific Idea Generation Meetings your team needs.

Definition

An Idea Generation Meeting is used when a group needs to quickly create a lot of new ideas.

Questions Answered

What are all the ideas we can think of in this situation?

Examples

Ad Campaign Brainstorming Session
User Story Brainstorming
Fundraiser Brainstorming
New Product Ideas
Party Theme Ideas

Purpose

Create a whole bunch of ideas.

Work Outcomes

Lots of new ideas that can be used to seed a new effort.
Information about what the organization considers possible—the
ideas provided reveal the group’s accepted boundaries.

Human Outcomes

Excitement about the chance to be a part of something new.
A break from the day-to-day routine.
New perspectives; broadened thinking.
Inspiration.

Related Resources

Essential Skills for Effective Meetings

Includes all six core competencies for mastery.

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Glossary of Meeting Terms

Technique

Affinity Diagram

An affinity diagram organizes a large number of ideas into related sets. Groups often create an affinity diagram as the second step in a brainstorming session. After everyone adds their ideas, the team looks at the...

Braindumping

Braindumping refers to brainstorming written down. The term can be used to describe a solo activity, where one person writes down all the ideas they can think of individually, or a group activity where one person...

Brainstorming

Brainstorming is a group technique formalized by Alex Osborn in 1939 as a way to generate a lot of ideas quickly in response to a specific problem or question. Traditional brainstorming involves multiple people...

Brainwriting

Brainwriting is an idea generation technique where participants write down their ideas about a particular question for a few minutes without talking. Then, each person passes his or her ideas to the next person who...

Criteria Matrix

A criteria matrix is a valuable decision-making tool that is used to assess and rank a list of options based on specific criteria. For example, the simplest criteria matrix will compare the Pros and Cons of each...

Fishbone Diagrams

A fishbone diagram is a visual technique that teams use to organize their thinking and identify causes for a problem. The diagram starts with a process or problem written at the right center of the board, with a long...

KJ Technique

The KJ-Method or KJ Technique, is an idea generating and prioritizing technique named after its inventor, Jiro Kawakita. This technique is one of the most popular brainstorming variations for design, team,...

Lotus Blossom Technique

The Lotus Blossom Technique is a structured brainstorming exercise used to expand on a central idea or problem. Teams place the original problem statement in the center box in a 3x3 matrix, then add related themes or...

Mute Mapping

Mute mapping is an affinity diagramming approach designed to encourage equal participation and reduce bias. Mute mapping follows brainstorming. When all the ideas have been added, the team works to organize the ideas...

Nominal Group Technique

The Nominal Group Technique is a structured process for generating ideas and prioritizing the preferred options. First, the leader asks an open-ended question. Everyone silently writes down replies on individual...

Reverse Brainstorming

Reverse Brainstorming is a technique that builds on our natural ability to more easily see problems than solutions. Instead of asking a group to brainstorm ideas that would work, the group brainstorms all the ways...

Round Robin

The term Round Robin is used to refer to two distinct techniques. For some, a "round robin" is just another name for a go around. For others, a round robin is a specialized brainwriting technique in which everyone...

Silent Brainstorming

A silent brainstorm is a technique for generating ideas while everyone remains quiet. This allows participants to think without distractions or influence from other members of the group, and helps combat problems...

Simple Consensus Workshop

The simple consensus workshop method includes four steps. A group brainstorms ideas or responses, which are shared one at a time and posted to a shared space. The group clusters the ideas by related themes or...

Meeting Type

Pre-Mortem

A Pre-Mortem is a meeting before a project starts in which a team imagines what might happen to cause a project to fail. The team then works backward to create a plan to help prevent potential obstacles and increase...